Filing a trademark is the start. Keep watch from there.
A registered trademark needs attention over its whole life. Avanti Notum watches your marks every day and alerts you before a renewal date slips, an opposition window closes, or a conflicting mark goes unnoticed.
| Mark | Last checked | Next check | State |
|---|---|---|---|
| BRIGHTWAVE | 22 Aug 2026 | 29 Aug 2026 | Alert |
| KLARITY | 22 Aug 2026 | 29 Aug 2026 | Clear |
| NIMBUS BREW | 15 Aug 2026 | 29 Aug 2026 | Clear |
| MERIDIAN VAULT | 15 Aug 2026 | 29 Aug 2026 | Alert |
A registered trademark is not a finished job
The day your trademark is registered is not the day the work stops. Over the years that follow, several things can happen — and each one carries a deadline:
What can happen after registration
- Renewals come due. A UK trademark lasts ten years and must be actively renewed. The renewal window opens six months before expiry. Miss it, and your protection can lapse — recoverable for a while with a surcharge, but lost entirely if the late window also passes.
- Opposition windows open. When a new mark similar to yours is published, there is a short, fixed window in which to oppose it. The window does not wait for you to notice.
- Conflicting marks get filed. Someone may apply to register a mark close to yours, in a class that overlaps with your business. The sooner you know, the more options you have.
- Statuses change. A monitored mark's status on the register can change for reasons worth knowing about.
Tracking all of this by hand, across a portfolio of marks, is the kind of task that is easy to deprioritise — until a missed date turns into a real problem.
Add a mark to your watchlist. We do the watching.
Add any registered trademark to your Avanti Notum watchlist and the platform checks it daily. You are alerted to:
Status changes
If the status of a monitored mark changes on the register, you hear about it. Register statuses can shift for reasons that matter to your filing or portfolio — knowing promptly gives you time to respond.
How alerts reach you
Alerts that reach you in time
Every monitoring alert is sent by email, so it lands wherever you work. On the Professional plan and above, alerts also arrive as real-time push notifications in the app — useful for time-sensitive events such as a newly opened opposition window. The monitoring dashboard gives you the full view: every watched mark, its current status, and its next key date, all in one place.
Email alerts
Every plan that includes monitoring sends alerts by email. They arrive promptly when something relevant changes.
Push notifications
Real-time alerts inside the app. Available from the Professional plan upward — most useful for opposition windows.
Monitoring dashboard
A single view of every watched mark: current status, next key date, and the alert history for each.
Scale
From a single mark to a full portfolio
Monitoring scales with how much you need to protect:
- A founder or small business with one or two registered marks wants to be sure a renewal is never missed.
- An accountancy firm or agency monitoring marks on behalf of several clients needs to manage them all from one dashboard.
- An enterprise IP team managing a portfolio of dozens of marks across the UK and EU needs comprehensive, unlimited monitoring with team access and an audit trail.
Avanti Notum supports all three. Monitoring is included from the Professional plan upward — five marks on Professional, twenty-five on Team, and unlimited on Enterprise.
Monitored marks by plan
- Professional5 marks
- Team25 marks
- EnterpriseUnlimited
Which plans include monitoring
| Feature | Free | Starter | Professional | Team | Enterprise |
|---|---|---|---|---|---|
| Monitored marks | — | — | 5 marks | 25 marks | Unlimited |
| Email alerts | |||||
| Push alerts |
Monitoring watches the register after you file and alerts you when a similar mark appears — included from the Professional plan upward. See the pricing page for the full plan comparison.
What it does not do
File a renewal for you, lodge an opposition on your behalf, or advise you on whether to oppose a conflicting mark. Those are actions and decisions for you and your trademark attorney.
What monitoring is — and is not
Avanti Notum's monitoring is an alerting service. It watches the registers and tells you, promptly, when something relevant to a mark you care about happens. It does not file a renewal for you, lodge an opposition on your behalf, or advise you on whether to oppose a conflicting mark. Those are decisions and actions for you and your trademark attorney. What monitoring guarantees is that you will not be caught out by a deadline you did not see coming.
Never miss a trademark deadline again
Add your marks to a watchlist and let Avanti Notum keep the calendar for you. Monitoring is included from the Professional plan.
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